How to Train Your Team to Sell to Planners, Part 2
|Following our successful August master class, we're back with fresh insights for special event venues— restaurants, country clubs, museums, and more. Learn how planner expectations are evolving for 2026 and equip your sales team with strategies to win more weekday business during this critical booking period.
What makes this session essential:- Fresh, exclusive data from the 2026 Cvent Planner Sourcing Report and Cvent/Northstar Planner Pulse Survey revealing how planners' sourcing habits and decision criteria have shifted.
- Hear directly from a live planner panel sharing candid perspectives on what wins (and loses) business for unique venues in today's market.
- Learn actionable strategies using Cvent's Venue Essentials solutions.