Webinar: How utilities guide customers to the right rate - Practical approaches for affordability

Utilities are under growing pressure to address affordability for customers, but many of the fastest and most potent methods already exist: rate assistance programs, time-of-use rates and behavior change can reduce monthly bills right away.

The hard part is helping each customer understand which options fit their usage, eligibility and habits.

In this webinar, Clean Power Research® will walk through three WattPlan® customer journeys that show how utilities can provide personalized rate and program guidance at scale. We’ll demonstrate how customers can compare TOU and other rate options, receive rate and incentive information tailored to their participation in assistance programs and see how changes like shifting EV charging times can affect cost.  We'll also explore how these personalized customer-facing tools can help utilities improve customer understanding and engagement while reducing inbound support questions.

You’ll leave with practical approaches for

• improving rate education at scale
• increasing participation in existing programs
• reducing support burden without launching a new program or adding to staff workload