CPG Was Built to Scale. What Does It Take to Adapt?

Consumer products supply chains were built around scale, repeatability, and efficiency. But retailer requirements, channel complexity, labor and transportation volatility, automation, and margin pressure are changing the operating model.

 
Join Chris Gaffney, Managing Director of Georgia Tech’s Supply Chain & Logistics Institute and former Coca-Cola supply chain executive, for a discussion on what adaptability now requires from CPG leaders.

Attendees will explore: 

• Why the traditional CPG operating model is under increasing pressure. 
• Where complexity is creating new cost, service, and productivity tradeoffs. 
• What leaders should consider as they design a more adaptable supply chain.