3 WAYS TO SCALE EVENTS WITHOUT LOSING CONSISTENCY

Growing an event program often comes with a tradeoff: the more events you run, the harder it gets to keep them consistent. Fragmented tools, one-off builds, and stretched teams make it difficult to scale without sacrificing quality, brand standards, or control. Wounded Warrior Project and The University of Texas at Austin have found a way through, and they'll show you how.

Wounded Warrior Project's centralized, in-house Travel & Events team supports more than 7,000 events a year by standardizing requests, sourcing, registration, reporting, and attendee insights, all while stewarding donor dollars and expanding mission capacity.

The University of Texas at Austin brings the higher education perspective at scale. Its 1.5-person event team supports Cvent across the entire UT System. The campus-wide shared instance serves more than 100 departments, and the program recorded 25,000+ registrations last year. Events range from small team meetings to conferences with more than 1,000 attendees.

You'll leave with three practical approaches you can apply to your own program, whether you're scaling events across chapters, campuses, departments, or programs.

1. Standardize the foundation, not every decision. Learn how a shared platform, clear governance, and reusable templates give local teams the freedom to act while keeping every event on-brand and on-standard. 
2. Turn repeatable work into self-service. See how standardized requests and workflows helped Wounded Warrior Project and UT Austin run more events, reduce manual effort, and free up time for mission- and student-focused work. 
3. Use connected data to guide every event. Explore how registration, engagement, and reporting data can help teams personalize experiences, prioritize resources, and show the value of their event programs.