Business of Optometry: IPL Blueprint for Success

This interactive, workshop-based course focuses on the foundational patient care and business strategies for successfully integrating IPL (Intense Pulsed Light) into your dry eye treatment and management system. Investing in advanced technology to enhance patient outcomes reflects a commitment to quality care, but seamless integration is essential for success. Participants will gain a systematic approach to incorporating IPL into their practice, ensuring clinical efficacy, operational efficiency, and patient satisfaction.

Note: This course is not meant to compare IPL units in the market or cover how to do the treatment, it is intended to workshop successful implementation of the technology

This course will cover:

 • IPL’s Role in a Systematic Approach to Dry Eye Care

 • Optimizing Dry Eye Patient Flow

 • Defining & Tracking Key Performance Indicators (KPIs)

 • Revenue Modeling & Financial Planning

 • Billing Pathways for IPL & Related Dry Eye Services

 • Structuring IPL Treatment Packages

 • Monitoring Financial & Clinical Performance

 • Developing a Standardized Clinical IPL Protocol

 • Enhancing the Patient Treatment Experience

 • Integrating Parallel Sales & Additional Treatments

 • Streamlining Workflow & Operational Efficiency

 • Optimizing Intake Forms & Documentation

 • Effective Marketing Strategies for IPL Services

 • Measuring Team Performance & Patient Engagement

By the end of this course, attendees will have a clear roadmap for implementing IPL within their practice, ensuring a seamless, results-driven approach to dry eye management.

TRAVEL INFORMATION

AIR
Attendees are responsible for booking their own travel. Vision Source has negotiated a discounted rate through UNITED airlines click here to book your travel.

GROUND TRANSPORTATION:
Taxi, Uber and Lyft are available at the airport. 

HOTEL
Courtyard Marriott Kingwood

130 NorthPark Plaza Dr

Kingwood, TX 77339

Sleeping Room Rate: Starting at $154.00 USD per night 

Last day to book March 12, 2025

CLICK HERE TO BOOK


 

AGENDA

Day 1

5:00-7:00 pm Welcome Dinner and opening session at Vision Source Member Support Center

Day 2

7:30 - 8:00 am Breakfast

8:00 - 10:00 am  Business of Optometry Session 1 

10:00 - 10:15 am  Break

10:15 - 12:00 pm  Business of Optometry Session 2

12:00  -1:00 pm Lunch

1:00 - 2:20 pm Business of Optometry Session 3

2:20 - 2:35 pm Break

2:35 - 4:00 pm Business of Optometry Session 4

4:00 pm Wrap up and dismiss

Event Summary

SPEAKERS

Chris Wolfe, OD

"Dr. Wolfe has a passion for education.  He is the founder of EyeCode Education and Practice Performance Partners, a company specializing in clinical and billing education, compliance and revenue cycle management.  Dr. Wolfe is a fellow in the American Academy of Optometry and a Diplomate of the American Board of Optometry.  He also has special  interests in therapeutic scleral contact lenses to correct visual distortions in patients with corneal diseases.  Dr. Wolfe is an avid runner and most of all, he enjoys spending time with his wife Jaime, daughters Ryan, Paityn, Camryn, Logan, Maisyn and sons Lincoln, Deacon, Benton, and Bohden (yes there are 9 kids - his wife Jaime is a saint 🤣).

Aaron Werner OD

Aaron builds on a long legacy following his father, grandfather, and great-grandfather in becoming a doctor of optometry. He is owner at Werner Optometry in El Cajon, Ca. A lifelong resident of San Diego, Aaron worked in his father's private optometry practice before earning his doctorate from the Illinois College of Optometry. In addition to caring for patients at Werner Optometry, he serves as the Sr Director of Education Vision Source.

Outside of the office, Aaron loves to hike, run, soccer, and enjoy time with his wife, 3 children, grandson, and dogs.