AI is changing how businesses operate. This full-day workshop shows you exactly how to put it to work – in your marketing, your operations, and your day-to-day decisions.

Date & Venue

May 21, 2026

Darla Moore School of Business

1014 Greene Street
Columbia, SC 29208

As a Lifelong Learning @ Moore program, participants will build a strong understanding of today's AI tools and learn how to apply them to real business workflows in communication, analysis, research, planning, and productivity. The sessions will cover core concepts, best practices, and common pitfalls, while also guiding attendees through prompt design, workflow integration, and the development of a custom AI assistant for a specific business use case. The workshop also addresses one of the most pressing challenges professionals face today: how to use AI effectively while protecting sensitive, confidential and proprietary information.

Attendees should bring a laptop and be ready to work directly with AI tools throughout the day. By the end of the workshop, participants will leave with actionable ideas, practical skills, and a concrete implementation plan that can take back to their organization.

This workshop is ideal for business professionals, managers, entrepreneurs, and alumni who want practical AI skills they can use right away. Designed for those who want to move from awareness to application, this hands-on program focuses on practical, business-relevant, and responsible uses of AI.

Participants will leave with:

A clearer understanding of what generative AI can and cannot do well

Practical use cases relevant to their role or organization

Effective prompting and workflow strategies

Best practices for using AI while protecting data privacy, confidential data, and proprietary information

Experience creating custom AI assistant for a business purpose

A concrete plan for implementation

Faculty

This workshop will be led by Drs. Joel Wooten and Özgür (Oz) Ince, two of the leading experts on AI at the Darla Moore School of Business. As members of the school's AI Committee, they have helped lead the efforts to transform the business school's AI curriculum and developthe next generation of business leaders. Both are award-winning teachers known for engaging, immersive, hands-on instruction featuring cutting edge AI tools.

Joel Wooten

Associate Professor
USC-Darla Moore School of Business

Ozgur Ince

Clinical Associate Professor
USC-Darla Moore School of Business

This course is part of our new Lifelong Learning series and is offered at the discounted price of $500.

Details

When

May 21, 2026
9:00 AM-4:30 PM ET

Where

Darla Moore School of Business

1014 Greene Street
Columbia, SC 29208
USA

Planner

Darla Moore School of Business

1014 Greene Street
Columbia, SC 29208
USA

Days to Go

See you in
  • 0
    Days
  • 0
    Hours
  • 0
    Minutes
  • 0
    Seconds