Course Details - IN PERSON - WELLNESS RETREAT - SPA EASTMAN. Online registration by Cvent

FRIDAY October 4th 2024

8:30 - 10:30 am The Ultimate Social Media Success Formula

Presented By: Nathalia Porras, MBA
Watch here what the speaker has to say about the lecture

Course Outline:

Learn how to build and grow a thriving dental practice by making use of Social Media- the right way! Without hiring an entire marketing team or marketing agency, facing tech overwhelm or having to guess what works and what doesn’t.

In this trailblazing course & workshop, Nathalia Porras, will show you step-by-step how to ultimately leverage the power of social media marketing. With the right tactics, know-how and an actionable marketing plan, learn how to attract new patients, build a highly recognizable dental practice, and a unique positioning that will make you stand out from the competition.

This unique theoretical and hands-on workshop covers all aspects of creating an overarching digital marketing strategy and finishes with hands-on training, where you and your team will create video content (then and there!) guided by Nathalia’s creative guidelines. Nathalia will share content and marketing strategies that have helped her clients establish a strong market position. Based on research, best practices and experience, she will not only present opportunities inherent in different social media platforms, paid campaigns and organic social media, but she’ll show you how to put these into action.

Learning Objectives:

Take control of your Social Media by having a cohesive marketing plan and roadmap.
Build your clinic’s brand, by defining your position in the market and clearly understanding your points-of-differentiation
Lower the barriers that new patients have in finding, learning and booking an appointment with you online.
Leverage both organic and paid social media efforts to convert followers into new patients
Build your online marketing roadmap for the next 6 months
Create a seamless video strategy so that you can be creating engaging video content efficiently (think reels!)
Set metrics and KPIs that will allow you to measure results and pivot where need be

10:30 - 11:30 am Strategies for Musculoskeletal Risk Reduction for Dentists

Presented By: Denise La, MClSc, AHCP
Watch here what the speaker has to say about the lecture

Course Outline:

Dentists are at a higher risk of suffering from musculoskeletal disorders than the general population. Experiencing repetitive strain injuries over long term can lead to greater risk of chronic pain and burnout. This workshop is aimed at strategies to mitigate musculoskeletal injuries and improve overall well being for dentists:

Learning Objectives:

· Understand the prevalence of musculoskeletal disorder among dentists

· Learn general strategies to improve posture and ergonomics at the workplace

SATURDAY October 5th 2024

8:30-9:30 am Strategies for Common Musculoskeletal Injuries for Dentists

Presented By: Denise La, MClSc, AHCP
Watch here what the speaker has to say about the lecture

Course Outline:

Learning Objectives:

· Aquire understanding of current, evidence informed stretching program for the home and the workplace.

· Obtain current, evidence informed strengthening program for injury risk reduction targeted for dentists

9:30-11:30 am Fostering Emotional Well-being

Presented by: Marie-Andrée Lahaie, PhD
Watch here what the speaker has to say about the lecture

Course outline:

Dentistry is known to be a stressful profession. Experiencing a high level of chronic stress can have adverse consequences on a person’s physical and mental health including being at greater risk of suffering from chronic pain, burnout, depression, and anxiety. With this in mind, it seems important to inform dentists of evidence-based stress management strategies that foster wellness.

Learning Objectives:

· Learning to identify signs of chronic stress, depression, anxiety and burnout

· Learning about evidence-based stress management strategies and ways of implementing them in your daily life

· Building resilience in times of stress

SUNDAY October 6th 2024

8:30-11:30am The Bioclear Method in the Posterior- Preparation and restoration of the modern class II

Presented By: Taras Konanec, DDS
Watch here what the speaker has to say about the lecture

Course Outline:

In this 3 hour session session, you will be introduced to the benefits of Bioclear, and see a live demonstartion on soft-tissue dentiforms, and come away with the basic understanding needed as a precursor to performing the Bioclear Method for your patients. Come see how the process allows us to create beautiful monolithic restorations directly in the mouth!

3 hour session SESSION: • The posterior portion of this course introduces Bioclear Class II and “Calla Lily” cavity preparation designs. • As well as engineering principles used in the design of new non-retentive compression-based preparations. • The LIVE DEMONSTRATION involves the restoration of a Class II prepared tooth and the polishing of the restoration.

Learning Objectives:

Learn how to prep teeth using the principle of a compression joint establishment.
Learn how the process allows us to create monolithic restorations directly in the mouth.
Learn how to use the clear anatomic matrices in the posterior area to restore a Class II.
Learn how to achieve the 3 step "Rock Star Polish” for your restorations.

REFUND POLICY

Full refunds minus a $100.00 service charge will be granted for cancellations made up to 60 days prior to the course.

Cancellations made between 45 and 59 days prior to the first day of the program will receive a 50% refund.

No refunds will be granted for cancellations made less than thirty days prior to the first day of the program. McGill Continuing Dental Education reserves the right to cancel courses or switch instructors if deemed necessary by low enrolment, instructor cancellation or other unforeseen issues. In case of course cancellation a full refund will be issued.

McGill University cannot be responsible for the refund of any part of the tuition fees as a result of emergencies, unforeseen circumstances or events beyond its control. Also, McGill University is under no obligation to reimburse participants for airline tickets, hotel reservations or any other costs incurred should the need arise to cancel or reschedule programs.