WHAT IS RISE THAILAND?
Asia’s meetings market is moving fast. Bangkok is right in the middle of it. Planners are using AI to discover and shortlist venues - often before an RFP arrives.
Rise Thailand is an exclusive forum bringing together senior hotel and venue leaders to explore what this shift means for your business and how to compete for more meetings and events.
Hear from the President of the Thailand Incentive and Convention Association (TICA) on what’s ahead for Thailand’s MICE industry.
One room. The right conversation. Practical insights you can act on when you leave.
WHY ATTEND RISE THAILAND?
The planners booking Thailand's meeting spaces are already on Cvent — searching, comparing, and shortlisting venues. With 150,000+ active buyers on the platform and AI powering every search, decisions move faster than most hotels expect. If your property is not visible at that moment, it is not on the shortlist.
Rise Thailand brings Bangkok's senior hotel and venue leaders together to understand exactly how that demand works, where it is coming from, and what it takes to be the property that gets chosen. Consistently.
Focused. Practical. Built around what you act on when you leave.
WHAT YOU WILL TAKE AWAY?
- Connect directly with TICA leadership and gain visibility into Thailand's national MICE strategy and international promotion roadmap
- See how planners are discovering and shortlisting event venues right now
- Understand how AI-powered demand signals identify MICE business before it reaches your inbox
- Learn what the highest-converting hotel profiles on Cvent have in common, and replicate it
- Leave with a powerful, actionable plan for your property
WHEN
Tuesday, 3 November, 2026
WHERE
Hyatt Regency Bangkok Sukhumvit
TIME
10:00 AM - 2:00 PM SE Asia Time
SESSION PROGRAM
- Arrival & Registration10:00 AM - 10:30 AMRegistration
- Hi-Tea & Rise Experience Zone10:30 AM - 11:00 AMNetworking
- Welcome to Rise Thailand11:00 AM - 11:15 AMWelcome Note
- Why the Next 10 Years Belong to Bangkok11:15 - 11:30 AMMICE Landscape
- The MICE Shift: What's Changing, Who's Winning, and How Bangkok Leads11:30 AM - 12:00 PMPanel
- From RFP TO ROI: How AI is Changing the Way Venues Win MICE business12:00 PM - 12:30 PMIndustry Perspective Panel
- Networking Lunch12:30 PM - 01:30 PMNetworking
- TICA's Closing Perspective: Thailand's Next Decade1:30 PM - 1:45 PMGuest Speaker Session
- Closing Remarks1:45 PM - 2:00 PMClosing

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