Overview

Student recruitment teams are under pressure to produce more personalized content, respond faster to candidates, and do more with limited resources. This hands-on workshop series shows participants how to use AI to solve these everyday recruitment challenges by building real assets they can immediately deploy. Over four interactive modules, participants will learn how to use leading AI tools to create real recruitment assets they can immediately adapt and implement at their own institution. Rather than focusing on theory or future possibilities, the program emphasizes practical application, experimentation, and critical evaluation.

Program Promise

By the end of the series, every participant will have created a complete AI-powered recruitment toolkit they can immediately adapt for their institution, including:

  1. A program or business-school style guide and branded presentation;
  2. A candidate-facing explainer video;
  3. An interactive recruitment landing page or web application;
  4. A coordinated package of branded recruitment content.

Who is the program designed for?

This series is designed for admissions, recruitment, and marketing professionals who want practical AI skills—not theory. Every session results in a finished recruitment asset, ensuring participants leave with work they can immediately implement and continue refining within their institution.

 Participants will learn how to:

  • Reduce content creation time.
  • Produce more personalized recruitment communications.
  • Create professional marketing assets without design expertise.
  • Improve consistency across recruitment channels.
  • Experiment with AI safely and responsibly.

What is the program format?

The program will be delivered over four weeks, with one module completed each week. The Tuesday session will be on the theory and explanation of the tool. Then you will have independent practical work to do before the optional Friday session where you can present your work, receive assistance/feedback and discuss wider use cases of the tools. responsibly.

Program benefits

After completing the workshop, participants will return with:

  • reusable recruitment assets
  • institution-specific AI prompts
  • repeatable workflows
  • practical AI skills that can be shared with colleagues
  • a framework for responsible AI adoption in recruitment