Summary
The Denburg and Pechlivanoglou Labs, in collaboration with Child Health Evaluative Sciences at SickKids, are offering a one-day workshop on Discrete Choice Experiments (DCE) on September 2, 2026. A DCE is a method for eliciting preferences by asking participants to choose between hypothetical alternatives, each defined by a finite combination of attributes describing a product, service, or strategy. DCEs are commonly used in health economics, health technology assessment, and patient-centred outcomes research. In paediatrics, DCEs have been used in a variety of contexts, including to evaluate parent and caregiver preferences for childhood vaccination programs, treatment options for chronic pediatric conditions, and models of healthcare delivery.
Health economists, health technology assessment practitioners, biostatisticians, clinical and health services researchers and graduate students interested in exploring this specialized technique are welcome to participate.
The course instructor will be Dr. Samantha Pollard, a health services researcher specializing in applied health economics methods, from Simon Fraser University in British Columbia. The course will introduce core concepts in designing, implementing, and analysing DCEs in health research. Participants will have an opportunity for hands-on analysis using R.
Workshop Topics
- Qualitative Methods for Attribute and Level Generation
- Attribute Selection and Finalization
- DCE Design and Survey Development
- Data Analysis
- Reporting and Knowledge Translation
When and Where
- Date: September 2, 2026
- Time: 9:00 AM - 3:30 PM Eastern Time
- Location: The Peter Gilgan Centre for Research and Learning (PGCRL), 686 Bay Street, Toronto, Ontario M5G 0A4
In-person attendance only - there is no hybrid/online option.
Morning and afternoon refreshments and a light lunch are included.
There are limited spots for this workshop and will be assigned on a first-come, first-served basis.
The fee is $25, free for CHES staff, trainee and students.
Speaker
Samantha Pollard
Assistant Professor of Professional Practice
Faculty of Health Sciences, BC Children’s Hospital Research Institute, Clinical Support Building
More information about the Speaker > Samantha Pollard

Participant preparation
Participants are expected to bring a laptop with R installed.
Self-paced learning modules for R will be provided as part of the workshop registration.
Please complete the modules by September 1, 2026.
For questions and more information please contact Kriti Kumar at kriti.kumar@sickkids.ca or Navpreet Kaur at navpreet.kaur@sickkids.ca
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