Time is running out to exhibit at the APG Spring Conference. Sign up by 3 pm PT on Monday, May 18.

We hope to see you in San Diego!

The APG Spring Conference 2026, held May 27–29 in San Diego, is the premier event for leaders advancing value-based care. It brings together ~1,300 senior executives—CEOs, CMOs, CFOs, medical directors, policy experts, and innovators—from the nation's largest and most influential physician organizations. APG members collectively care for tens of millions of patients across Medicare, Medicaid, and commercial plans, making this a high-impact setting for industry collaboration.

Why Sponsor?

  • Put your organization directly in front of key decision-makers who drive strategy, transformation, and purchasing across healthcare.
  • Gain a powerful platform to accelerate marketing, business development, and relationship building.

In short: Sponsoring the APG Spring Conference 2026 places your company at the center of one of healthcare’s most influential gatherings—where leaders shaping the future of risk-based, high-quality, coordinated care come to learn and connect.

Please review the sponsor information below or download the prospectus to share with your stakeholders. 

Sponsor Deadline

May 18, 2026 3:00 PM

Elite Sponsor $50,000

This top-level sponsorship offers premium exposure and unique opportunities for visibility at the event.

  • Sponsorship acknowledgement during a General Session and two VIP seats at a General Session or a reserved table at breakfast
  • Premium placement of two (2) side-by-side 8’x10’ booth spaces at the Thursday Exhibit Fair and Strolling Dinner
  • Twelve (fourteen for APG Partners) complimentary conference registrations with admission to all events; plus four (4) Thursday-night-only booth attendee registrations; plus four (4) lead capture licenses
  • One (1) deluxe upgraded room accommodation for Wednesday–Friday nights
  • Sponsor-provided, custom PPT slide for the General Session's pre-show slides
  • Sponsor-provided ad for hotel video screen or wall, and mobile app
  • Pre- and post-conference attendee list with names, companies, job titles, and states
  • Premium signage featuring your corporate logo prominently displayed during the conference
  • Twelve (12) color slides of your logo displayed prior to all General Sessions
  • Option to reserve a private room to host a strategic planning retreat with your management team during scheduled retreat times at the conference; room must be reserved at least one (1) month before the event
  • Logo displayed on the sponsor page of the media portal, hotel video screen, or wall, and app
  • Acknowledgment on conference media
  • First priority consideration to add sponsorship of the Spring Conference Opening Reception and/or presentations

Diamond Sponsor $35,000

  • Sponsorship acknowledgement during a General Session and two VIP seats at a General Session or a reserved table at breakfast
  • Premium placement of 8’x10’ booth space at the Thursday Exhibit Fair and Strolling Dinner
  • Six (eight for APG Partners) complimentary conference registrations with admission to all events; plus two (2) Thursday-night-only booth attendee registrations; plus  two (2) lead capture licenses
  • One (1) deluxe upgraded room accommodation for Wednesday–Friday nights
  • Sponsor-provided, custom PPT slide for the General Session's pre-show slides
  • Pre- and post-conference attendee list with names, companies, job titles, and states
  • Premium signage featuring your corporate logo prominently displayed during the conference
  • Ten (10) color slides of your logo displayed prior to all General Sessions
  • Logo displayed on the sponsor page of the media portal, hotel video screen, or wall, and app
  • Acknowledgment on conference media portal and app

Platinum Sponsor $25,000

  • 8’x10’ booth space at the Thursday Exhibit Fair and Strolling Dinner
  • Four (six for APG Partners) complimentary conference registrations with admission to all events; plus two (2) Thursday-night-only booth attendee registrations; plus two (2) lead capture licenses
  • Pre- and post-conference attendee list with names, companies, job titles, and states
  • Signage featuring your corporate logo, along with other top sponsors, prominently displayed during the conference
  • Eight (8) color slides of your logo displayed prior to all General Sessions
  • Logo displayed on the sponsor page of the media portal, hotel video screen, or wall, and app
  • Acknowledgment on conference media portal and app

Gold Sponsor $15,000

  • 8’x10’ booth space at the Thursday Exhibit Fair and Strolling Dinner
  • Two (four for APG Partners) complimentary Conference registrations with admission to all events; plus two (2) Thursday-night-only booth attendee registrations; plus two (2) lead capture licenses
  • Pre- and post-conference attendee list with names, companies, job titles, and states
  • Signage featuring your corporate logo, along with other top sponsors, prominently displayed during the conference
  • Four (4) color slides of your logo displayed prior to all General Sessions
  • Logo displayed on the sponsor page of the media portal and app.
  • Acknowledgment on conference media portal and app

Exhibitor $5,500 | APG Partner $4,500

APG's Spring Conference Exhibit Fair and Strolling Dinner on Thursday, from 6-9 pm, is unlike any other health care trade show. This three-hour event is packed wall-to-wall with the senior executives that you want to meet. Our vendors find this format extremely beneficial because they also have time to attend sessions and network with attendees at meals.

This year's theme is "San Diego Sea Creatures", and we hope you’ll dive in—whether that means coming as a mermaid, sea creature or simply adding a nautical touch. Bring your imagination, make a splash, and enjoy an exhibit fair designed for connection and fun.

  • 8’x10’ booth space at the Thursday Exhibit Fair and Strolling Dinner
  • Two (2) complimentary conference registrations with admission to all events
  • Pre- and post-conference attendee list with names, companies, job titles, and states
  • Two (2) color slides of your logo displayed prior to all General Sessions
  • Acknowledgement on conference media portal and app

Sponsored Presentations $15,000

Increase your visibility with these two unique opportunities to showcase your knowledge or share information about your product or service. The Health Care Educational Program and Product Showcase sessions are reserved for Elite, Diamond, Platinum, and Gold sponsors only.

For additional information, please email Lura Hawkins.

  • HEALTH CARE EDUCATIONAL PROGRAM
    Many of your organizations utilize resources on research, new advancements in health care and programs designed to improve health. This is your opportunity to share this information with our Conference attendees. We invite you to submit a proposal for consideration to provide an education program. Programs must be educational in nature (not promotional). These 60-minute sessions will be held at various times that do not conflict with conference activities.
  • PRODUCT  SHOWCASE
    Product Showcase sessions provide opportunities for APG sponsors to showcase their latest products, health care services, and technologies. These 30-minute sessions are promotional and are not eligible for continuing education credits. This is a unique opportunity to share in-depth information about a product or service your organization has to offer. These sessions will be held at various times that do not conflict with conference activities.

Contributing Sponsor $4,000 - $15,000

Opportunity to sponsor Conference event(s) or materials.

These are single-event or branded material opportunities, unless specified, that will be assigned on a first- come-first-serve basis and must be approved by APG.

Events include signage and may also include complimentary registration(s). Opportunity to bundle multiple offerings for discounts are available.

Please email Cassandra Perkins for details. Please note that the APG Spring Conference 2025 event sponsors have the first right of refusal up to December 31, 2025.

  • [SOLD] Conference Bags $15,000
    Logo on conference bag along with APG logo; two (2) conference registrations
  • [SOLD] Conference Wi-Fi $15,000
    Premium exposure — custom homepage appears when attendees log onto the Wi-Fi network; two (2) conference registrations
  • [SOLD] Event Mobile App $15,000
    Acknowledgment on all app-download announcements; logo on splash screen; company name listed in app navigation; two (2) promoted posts on top of activity feed at select times during event; sponsor-provided custom app banner and ad; and two (2) conference registrations
  • [SOLD] Hotel Key Card $15,000
    Tri-colored company logo on hotel key cards of event guests; two (2) conference registrations
  • [SOLD] Headshot Zone $15,000
    Presenters and high-level attendees always need a new headshot done by professional photographers, and you can help them get it! Two (2) free full conference registrations are included so your company’s representative can make sure the line flows smoothly, all the while talking to the decision-makers in the line. Your company logo on signage indicates you are the sponsor of the Headshot Zone.
  • Water Bottle $15,000
    As a sponsor of the APG Spring Conference, you get maximum brand exposure with your company logo on a durable, reusable water bottle to help attendees stay hydrated. Package includes sponsor logo on water bottle; two (2) conference registrations.
  • Wellness Challenge App $10,000
    The Wellness Challenge App allows attendees to participate in healthy competition through various wellness activities during the Conference. Your company logo or name appears on the app and in all material introducing the app and competition to attendees.
  • [RESERVED] Thursday Breakfast $7,000
    Signage; one (1) reserved table; one (1) conference registration
  • [SOLD] Thursday Buffet Lunch $7,000
    Signage; one (1) reserved table; one (1) conference registration
  • [SOLD] Thursday Night Photo Shoot $7,000
    Signage; sponsor’s logo on photo; one (1) conference registration
  • Friday Breakfast $7,000
    Signage; one (1) reserved table; one (1) conference registration
  • [SOLD] Sponsored Lanyards $7,000
    Company name featured on custom conference lanyards distributed with badges.
  • [SOLD] Morning Fitness Programs $5,000
    Signage; T-shirts with logo
  • Conference Break Sessions: Two available, $4,000 each
    Signage
  • Phone Recharging Station
    Signage; company logo displayed on kiosk. Contact Cassandra Perkins for details and pricing.
  • Branded Item in Conference Bag
    An opportunity to add your branded item to the conference bag handed to all attendees. Items include: Branded face masks, antibacterial wipes, and hand sanitizers.
    Contact Cassandra Perkins for details and pricing (must be combined with an additional sponsorship). 

Additional Sponsorship Opportunites & Add-ons

Evening Receptions

Evening reception sponsorships vary in price. Please email Lura Hawkins for details.

  • Wednesday First-time Attendee Reception
  • Wednesday Welcome Reception
  • Thursday Night After-Party

Contact Lura Hawkins for more information.

NO STRESS ZONE

  • Meditation Space
  • Puppy Petting Park
  • Chair Massage
  • Interactive Adventure (new)

Vendor Solutions Poster Showcase

A Contributing Sponsorship opportunity to highlight your company's offerings and connect with APG executives and members.

Your poster will be prominently displayed in the high-traffic general session foyer, capturing the attention of industry leaders and ensuring maximum exposure, engagement, and impact.

The Vendor Solutions Poster Showcase will take place on Wednesday, May 27, from 1:00 to 5:00 p.m

It's a perfect add-on to a sponsorship or exhibitor package, or as a stand-alone sponsorship.

Details:

  • Add-on to Sponsorship or Exhibit: $4,000
  • Stand-Alone Sponsorship: $6,000 (includes one (1) registration)