We design events to capture attention—but attention doesn’t always follow intention. Join Dr. Pamela Davis, founder of Wellbotics, for a unique, hands-on experience exploring how audiences perceive, interpret, and respond to what happens around them. Working in small groups with simple programmable robotics, you’ll see firsthand how subtle shifts in attention can lead people experiencing the same moment to very different outcomes. You’ll leave with fresh insights and practical ideas for strengthening audience engagement and creating more intentional event experiences. And yes—you’ll get hands-on with the robots! Build, experiment, observe, and discover the mechanics behind Attention in Action. Don’t just learn about engagement—experience it! And after the learning, stay for the connection! Mix, mingle, and continue the conversation while enjoying light bites provided by MPI member Dish Food & Events and live music from New York’s Best Musicians. It’s the perfect opportunity to share what you’ve learned, connect with industry colleagues, and enjoy the evening together.
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