Mobility Media. In Motion.

The most valuable moment in advertising isn't when someone is scrolling. It's when they're in motion toward their next destination, present, attentive, and decision-ready.

Lyft Ads turns movement into high-attention media, powered by first-party signals that tell you who's moving and where, and creative experiences that meet them in the moment. In this environment, brands don't just appear. They meet people in their city, in their day, in the real-world moments where culture is lived, not scrolled past.

This is Mobility Media. Join us at Cannes.

Programming

Where you'll find us

Our home base

The Lyft City Cabana — Our home base on the Croisette

Open Daily June 22–26.
Stop by during open hours, catch a live product demo, score a giveaway — or book a meeting with the Lyft Ads team while you're there. Express interest in meeting with us below.

What’s happening at the cabana?

Custom insight sessions, product demos, and a few things you won't see anywhere else at Cannes.

The best brand moments don’t interrupt; they arrive at exactly the right time. Each day at the Lyft Cabana, we’re gifting a limited number of guests something worth taking home. Stop by, check what’s dropping, and see firsthand what it means to reach someone when they’re actually paying attention. An access pass will be provided to any guest who does not have a Cannes Lions badge.

Meet the team

Meetings fill up fast. Lock in your time with the Lyft Ads team now.

Lyft City Cabana · June 22-26